Virat Kohli, the heartthrob of many Indians. His presence on the cricket ground brings smiles and hopes on the faces of many Indian cricket fans. Virat has gained immense love and popularity for his performance on the field. Currently serving as a style Indian cricket team captain, Virat Kohli is one of India’s most famous
Virat Kohli, the heartthrob of many Indians. His presence on the cricket ground brings smiles and hopes on the faces of many Indian cricket fans. Virat has gained immense love and popularity for his performance on the field.
Currently serving as a style Indian cricket team captain, Virat Kohli is one of India’s most famous personalities and holds a good position in the list of prominent figures worldwide.
You must not be surprised to know that the leading cricketer is a prominent business tycoon. You heard it right; apart from investing all the love, attention, and hard work to cricket, Virat extricates some moments to spend in the business.
Virat Kohli is a brand itself, a brand worth 237.5 Million dollars. But it did not happen in one night, or someone just cast a spell. It took years of constant hard work to build the empire whose king is Virat Kohli himself.
Virat Kohli is the only cricketer to have 63.3 million followers on Instagram. The popularity and craze for Virat help the endorsers to promote their product via Virat Kohli.
But Virat being a business headed to make sure to the endorsers to pay the correct price for the brand they are using- Virat Kohli
In this article, we are not going to talk about cricket Virat Kohli. We will spill the tea on the entrepreneur Virat Kohli.
Entrepreneur Virat Kohli
Let’s begin with the endorsements he makes and the price he charges for using his Instagram account, his face, or his name. Virat Kohli endorses a lot of product including
Audi cars, MRF tires, Tissot watches, Gionee phones, Boost milk drink, Colgate toothpaste, and Vicks. You must not be surprised to know that Virat charges 1 crore 35 lakhs to promote a product by his one post on Instagram. Well, the name is worth it!
We all love to watch him on screen either on-field or off-field. Off-field, you can see him advertising for a lot of famous brands, including Manyawar, Himalaya, Volini, etc. He charges 5 to 6 crore for his advertisement. Again the person is worth it!
You cannot miss the MRF sticker on Virat’s bat in his matches, well to paste that sticker on Virat’s bat, MRF pays him 12 crores/year.
If you think that is more than enough, wait, we have something else for you. Virat signed a deal with Puma for 110 crore that is a record in the business land. Nothing new, Virat always makes records!
I’ll enlighten you with the brands and stakes Virat owns as his businesses, which makes him a real business tycoon.
#1 FC Goa in ISL
It is Virat’s first venture as a businessman. Virat always has outspoken about his love for football. He has even mentioned that if he were not a cricketer, he would have been a footballer.
And this immense love for football made him purchase the Football club that plays in the Indian super league. Well, that is a perfect retirement plan!
#2 UAE Royals
Later in 2015, he became co-owner of Indian premier tennis league IPTL franchise UAE Royals, and the star tennis player Roger Federer heads the team. In an interview, he mentioned that he would try to drive more attention to this age. Player of one game promoting another, a Virat thing!
#3 Bengaluru Yodhas Franchise
He has also invested his shares in Bengaluru Yodhas Franchise that is owned by the JSW group at Pro-Wrestling League.
Virat has invested in the youth fashion brand Wrogn. Sachin Tendulkar co-owns this brand with him. Anjana Reddy is also with them to produce casual wear for Men that is tied up with Myntra Fashion, as well as Shopper Stop to promote the brand.
#5 Sport Convo
To promote the conversation about sports and to cultivate the sports love culture, Virat has invested his venture in London based Tech Startup, Sport Convo, where sports lovers can talk about their favorite players and sports.
Virat Kohli is one of the fittest players in the world. Virat’s passion for his fitness is a never-ending gossip around the globe. And his love for fitness has made him invest in Chisel gyms and fitness in association with Franchise India.
#7 Stepathlon Kids
Virat has also invested in Stepathlon Kids, a fitness venture for kids in a partnership with Stepathlon Lifestyle. It promotes children to stay active and cheerful throughout their day.
#8 One 8
One 8 is another successful venture of entrepreneur Virat Kohli that is well known for its footwear, specifically shoes. Virat is all set to expand this brand and launch a mobile phone of the same brand that will probably be good news for One 8 and Kohli fans.
So this was all about Virat Kohli- The businessman. Many people admire him for everything he has, but only a few give it thought that he was born with nothing of it. If you also want to start your own business then you can work on these business ideas.
Virat did all the struggle which a middle-class boy does to taste the success. At the age of 31 years, he has built an empire of his own by his love for his work and dedication towards his passion.
Virat is an inspiration to many people because he has proved that age is merely a number when you are determined to be successful.